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British consumers have been advised to consider heading outside the eurozone for their summer holidays.
Holiday-Rentals stated that if leisure travellers visit countries which are not in the single European currency, they could get more for their money.
This is because the pound is currently at a record low against the euro, which is itself 17 per cent stronger than it was a year ago.
As a result, the cost of a trip to traditional holiday destinations such as France is likely to be relatively high.
Holiday-Rentals commented: "Travelling to western Europe will be at its most expensive this summer.
"It may be worth looking beyond the usual haunts and outside the eurozone."
North African countries including Egypt and Morocco were highlighted as potential options for holidaymakers, along with eastern European nations such as Croatia.
This comes after currency specialist Travelex stated that leisure travellers are becoming "increasingly savvy" with regards to financial fluctuations and taking them into account when booking trips abroad.
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