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Nearly 13 million British people will have booked a holiday by the end of February, according to new research.
The survey from Sainsbury's Bank found that 28% of the UK population intend to arrange a holiday before March, despite the bleak economic outlook.
According to the findings, the nation's holidaymakers will spend a collective £8.5 billion, or £881.83 each, on their post-Christmas vacations.
Sam Marrs, manager of Sainsbury's Travel, commented: "It's really encouraging to see that people are still planning to get away despite the credit crunch, which just shows the importance of a holiday to the British public."
The survey discovered that London residents were the most eager to organise a holiday in the first two months of 2009, with 35% of people living in the capital planning to go away.
Earlier this month, airport operator BAA Scotland revealed that Spain was the most popular destination among people travelling from the airports in Glasgow, Edinburgh and Aberdeen last year.
Visit our off-plan property Spain page.
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